New "Bright Sword" producer, Zhongguang Film and Television, had zero revenue in the first half of the year, and landed on the New Third Board to develop 9 IP works

China Broadcasting Film and Television officially listed on the New Third Board and became a member of the New Third Board capital market. After landing in the capital market, the company will further develop nine existing IP works, and at the same time develop two businesses: online drama and artist brokerage.

2015 was nicknamed the "New Third Board Film and Television Year". A large number of film and television companies entered the New Third Board, including Hu Ge, Zhang Jizhong and other film star shareholder companies, as well as trendy online drama company cloud culture, and newly opened brokerage financial business Yineng Media...

The reporter noticed that a "special" enterprise-China Broadcasting Film and Television, whose full name is Zhejiang Dongyang China Broadcasting Film and Television Culture Co., Ltd., had zero operating income in the first half of the year due to the rectification of two successive anti-Japanese war dramas by the State Administration of Radio, Film and Television.

This company, which once produced the new "Bright Sword", has produced a series of TV series, including "City Lovers" starring Qin Hao and Li Dongxue,"Beautiful Temptation" starring Bao Jianfeng and Zhu Xiaotian, and "The Scholar History" starring Pan Yueming, etc.

"Because the current IP awareness in reserve is relatively small, the newcomer effect has not yet released dividends. The future development of China Broadcasting Film and Television requires further observation." A person close to China Broadcasting Film and Television said privately to Xiaoyu.

Two Anti-Japanese War dramas were "pinched", and operating income in the first half of 2015 was zero.

Zhongguang Film and Television is a company engaged in the production, distribution and derivative business of TV dramas. Its main products are currently TV series works.

Although it is not a well-known company in the industry, the number of works is relatively large. In 2014 alone, it produced 6 TV series, including "Beautiful Temptation" starring Bao Jianfeng and Zhu Xiaotian, and "Sirius Action" starring Li Chengru. Among the companies listed on the New Third Board, the output is relatively high.

According to the prospectus, the operating income of China Broadcasting Film and Television in 2013, 2014 and January to June this year was 22 million, 100 million and 0 respectively, while the net profit for the same period was 1.4 million, 40 million and-1.6 million respectively.

Both operating income and net profit have fluctuated violently, like a roller coaster. Especially in the first half of this year, operating income turned out to be zero, which is still "unprecedented" among the new third board companies.

The prospectus explains this as that the company was in the TV series investment period in 2013, and many TV series were released and revenue was recognized in 2014, resulting in rapid growth in performance.

However, the two anti-Japanese dramas,"Killer's Knife" and "Trap the Snake" originally planned to be released in the first half of this year, were affected by the State Administration of Radio, Film and Television's rectification of over-entertaining anti-Japanese TV dramas. They were self-examined and improved, and their release was postponed, resulting in zero income from the main business.

It is reported that "Killer's Knife" is a youth anti-Japanese drama starring Cao Yunjin and Zhou Zhi. It tells the story of Cao Yunjin and Zhou Zhi's "love affair" in the war and achieved a happy "fighting love relationship."

The film focuses on the slogan of "Youth Anti-Japanese War" and various "foreign costumes" are cool on the anti-Japanese battlefield. Some reports joke that the heroine is known to be like a "patriotic soldier who returned from Milan Fashion Week in the 1940s" every time she appears.

Although the TV series "Capturing the Snake" was created by the original production team of "Bright Sword" and "New Shanghai Beach", this bandit suppression drama is more concerned about the love description between men and women. Judging from the still photos that have been released, the female lead in the play follows a youthful and beautiful path, with a little fresh in her costumes and pictures.

As of press time, the TV series "Killer Weapon" had been broadcast on terrestrial channels, but "Snake Capture" had not yet been broadcast.

Film and television production capabilities + script IP reserves, market expectations are still controversial.

Although China Broadcasting Film and Television has previously produced some plays on Star TV, and the new "Bright Sword" has good ratings, the company suffered zero income due to anti-Japanese dramas in the first half of this year., it still embarrassed the company.

In addition to the 10 works that have already been filmed, China Broadcasting Film and Television also has 3 TV series under production and 9 IP adaptation rights. The details are as follows: In

addition to TV series production, China Broadcasting Film and Television has also developed artist brokerage and online drama business in recent years. The two are to some extent bound to develop.

The prospectus revealed that since the company will use a large number of young artists when filming TV dramas, more artists will be used in the future as the company's business line expands, especially in online dramas.

This part of the business has been piloted in the TV series "Confucian History". In this play, China Broadcasting Film and Television received revenue of 2.8302 million yuan by providing artist brokerage services.

In the future, after landing in the capital market, whether CGN Film and Television will be recognized by the capital market and favored by investors remains controversial. After all, these reserve script IPs are not well-known IPs, and the newcomer effect promoted by CGN Film and Television has not yet been released.

Editor: yvonne