Wanda Cinema's revenue in 2016 was 11.2 billion yuan and planned to be renamed "Wanda Film" for comprehensive transformation

During the reporting period, the company achieved box office of 7.6 billion yuan, a year-on-year increase of 20.5%, and 184 million movie-goers, a year-on-year increase of 22%.

On the 30th, Wanda Theater officially released its 2016 annual performance report. The report shows that in 2016, Wanda Cinema achieved operating income of 11.209 billion yuan, a year-on-year increase of 40.10%; net profit attributable to shareholders of listed companies was 1.366 billion yuan, an increase of 15.18% over the previous year. Net cash flow from operating activities was 1.928 billion yuan. The company also announced that it plans to change the company name to "Wanda Film Co., Ltd." and correspondingly change the securities to be abbreviated as "Wanda Film". In addition, Xu Jianfeng will replace Que Wenxiong and Bao Wen as the company's vice presidents, in charge of the company's project construction center.

During the reporting period, the company achieved box office of 7.6 billion yuan, a year-on-year increase of 20.5%, and 184 million movie-goers, a year-on-year increase of 22%. Among them, the domestic box office was 6.2 billion yuan, with 164 million movie-goers, the overseas box office was 1.4 billion yuan, with 20.2 million movie-goers. The domestic box office market share was 13.6%, and the Australian box office market share was 20%. As of the end of 2016, the company had a total of 401 theaters and 3564 screens, including 348 domestic theaters and 3127 screens, and 53 overseas theaters and 437 screens. The company's box office, movie-goers, and market share have ranked first in the country for eight consecutive years.

The proportion of non-box office has greatly increased, and the construction of the ecosystem has achieved remarkable results

. In 2016, Wanda Cinema established Wanda Media, acquired Shiguang. com, laid out the game industry, and vigorously expanded its business in the fields of advertising media, film integrated marketing, online live broadcasting, derivatives, and game industry., continuously increase non-box office revenue and enhance the company's market competitiveness. In 2016, the company achieved non-box office revenue of 3.9 billion yuan, a year-on-year increase of more than 100%. Non-box office revenue accounted for 35% of operating income, an increase of 12 percentage points from 2015, and the proportion increased significantly. The company's ecosystem construction achieved remarkable results.

The number of screens has increased significantly, and the number of members has reached a new high.

In order to accelerate development and increase market share, Wanda Cinema Line accelerated the development of studios in 2016. More than 100 new studios were added throughout the year, and the number of new screens increased by 40% year-on-year. As of December 31, 2016, Wanda Cinema has 401 movie studios and 3564 screens. In 2016, more than 50 new Wanda Plaza buildings were built throughout the year. The company also signed strategic cooperation agreements with a number of commercial real estate developers to accelerate the number of non-Wanda Plaza development, effectively ensuring the rapid expansion of the company's terminals.

In addition, at the end of 2016, Wanda Theater's membership exceeded 80 million, making it the world's largest movie screening terminal membership system.

Good M & A integration effect, operating data has been significantly improved

. In 2016, while actively expanding new businesses and strengthening business innovation, Wanda Cinema Line implemented effective integration of acquired companies to maximize the synergy between the acquired companies and the company's existing businesses., promoted the rapid expansion and development of M & A companies, and achieved good economic benefits. Among them, Australian Hoyts Company achieved a year-on-year increase in net profit of 76% through various methods such as new studios and renovations of studios, and its market share steadily increased; Film Fashion fully integrated the company's media resources, and its net profit increased by 52% year-on-year. There were 194 new customers, equivalent to 70% of its cumulative customers over the past seven years.

Accelerate informatization construction and create high-end projection technology

In 2016, Wanda Cinema's NOC system was fully launched, and 301 studios across the country were included in the NOC management system, greatly improving efficiency. The company's e-commerce settlement has been automated to provide technical support for the diversity of the company's e-commerce business. In terms of projection technology, the company signed a strategic cooperation agreement with Dolby Corporation to open 100 Dolby Cinema in China in the next five years. As of the end of 2016, the company has opened 11 Dolby Cinema. At the same time, the company continues to strengthen cooperation with IMAX Company, promote the construction of Wanda 4D movie halls, vigorously develop its own high-end brands "Wanda Hall 9" and X-land, maintain the company's leading position in projection technology and quality at home and abroad, and provide high-quality viewing services to the audience.

Editor: Nancy