"Your name." Director Shinami Makoto: Japanese animation technology is not much ahead. The key lies in content

On November 22, the famous Japanese animation director and writer Shinkai Mato presented Japan's annual box office champion "Your Name." Come to Communication University of China to communicate with China fans. This is also the first time that Xinhaicheng has had a face-to-face chat about new movies with mainland audiences. "Your name." From now on, pre-sales have been developed on major ticketing platforms such as Cat's Eye, Taobao Ticket, and Baidu Nuomi. The movie will be officially released on December 2.

Animation is much purer than live-action movies.

Since making the first personal animation in 1997, Xinhaicheng has been working hard in the animation industry for nearly 20 years. When talking about the original intention of making animation, he said: "Animation is a very pure thing. Every character in animation is born for the sake of work, which is very different from live-action movies. Live-action movie actors only make the movie, so the face and character of live-action movies are created outside reality, so Compared with live-action movies, animation is much purer. That's why we love characters that exist because of animation."

Wang Changtian, president of Enlight Media, agreed,"We have invested in many animation companies, and now there are almost 18. Animation is the ultimate of human imagination and expression. It is a pure world that we yearn for, so we are willing to invest the money we earn from live-action movies into animation production."

Talking about unequal love is the interesting thing

. When everyone mentions Xin Haicheng's works, they have to mention his eternal theme of "love". His works have a distinctive personal style. Works such as "Five centimeters per second" and "The Court of Words and Leaves", which are talked about, not only have exquisite pictures, but also vividly show the delicate emotions between young people and girls.

This time,"Your Name." It is very different from previous works. Not only does it sweep away the gloomy atmosphere of the past, the director also adds many comedy scenes to the story. Asked about this change, the director said that when he was writing "Five centimeters per second", Japanese society was in a stable period, so he hoped to capture the emotional changes from the slight ups and downs. After the Great Kanto Earthquake, the whole society felt a sense of crisis, so he hoped to bring something warm to everyone, which led to "Your Name." A change in style.

Xin Haicheng took the opportunity of the press conference to share his views on love with everyone. "The person you like may not like yourself. People's feelings are not equal. That's what's interesting."

China films are not technically far behind Japan

. In order to express their welcome to director Xin Haicheng, a short film made by China fans was shown at the press conference. The fans in the film expressed their love for Xin Haicheng and their admiration for "Your Name." Expectations for the release. Director Xin Haicheng said he was very surprised after watching it."Although this is my first time in Beijing, I didn't expect that China audiences knew me so well, and even felt that they knew me better than some Japanese audiences."

Xin Haicheng also said that he had not watched China animations well, but after watching the trailers of "Big Fish Begonia" and "Return of the Great Sage", he did not feel that Japan's technology was much ahead of China. Whether it is using software or technology, they are basically at the same level. The key is what the director wants to express.

"Your name." Imported by China Film Group Corporation, distributed by Huaxia Film Distribution Co., Ltd., and translated by Changying Group Translation Film Production Co., Ltd., it will be released nationwide on December 2, and pre-sales will also be fully opened today.

Editor: queenie