Wanda Theater Line Zeng Maojun said that China's movie box office will maintain an annual growth rate of 15%-20%

Zeng Maojun believes that due to the boom in theater construction in mainland China and the large number of young consumers who love movies, the box office of China's movies will continue to grow. He predicted that the box office of movies in China will maintain an annual growth of 15%-20%. He also said,"If you want the China film market to become better, you must have content."

Original title: Zeng Maojun, President of Wanda Cinema, predicts that "the box office of Chinese movies will grow steadily."

The annual CinemaCon 2017 opened in Las Vegas, USA on Monday, local time. Zeng Maojun, President of Wanda Cinema, as a representative of the global cinema industry, delivered a keynote speech, analyzing the global film market pattern and opportunities for Hollywood films in China.

Zeng Maojun believes that due to the boom in theater construction in mainland China and the large number of young consumers who love movies, the box office of China's movies will continue to grow. He predicted that the box office of movies in China will maintain an annual growth of 15%-20%. He also said,"If you want the China film market to become better, you must have content."

Zeng Maojun also mentioned that the tastes of China audiences are different from those of the United States. Some Hollywood blockbusters may not perform as well in China as in North America. Just as Hollywood animation is not as popular in China as in the United States, China audiences are more interested in special effects action blockbusters.

Speaking of the differences between young audiences in China and the United States, he said that Hollywood is now worrying about how to attract young audiences, but young audiences in China are the main force in ticket purchasing. For example, he said that 71% of ticket buyers in China are between the ages of 18 and 39. In the United States, this group accounts for only 47%.

Editor: Nancy