"stolen Dream" Derivatives online popular props small top bid 188

& the ldquo; top is spinning all the time. Is Leonardo back to reality at the end of the movie, or is he in a dream all the time? & rdquo; canteen and office, these days many white-collar workers are talking about the movie Inception, which boasts the high IQ of ldquo; & rdquo;. The small gyroscope that keeps spinning at the end of the film also appears in a number of online stores, and the price has reached more than 110 yuan, with the highest price of 188 yuan.

strong > online purchasing agents for mini gyroscopes are divided into domestic version and foreign version / strong >

when it fully landed in China on September 1, this coming blockbuster captured a large audience. According to the latest figures, the new film Inception, directed by Christopher & bull; Nolan and starring Leonardo & bull; DiCaprio, has grossed more than $400m overseas and $694 million worldwide, a figure that continues to rise. And Leonardo-bull; DiCaprio used to distinguish between reality and dreams-ldquo; totem & rdquo; small top, has also become the target of many film followers' collection.

in fact, the small top is a free gift for the promotional film. The ldquo; movie was given away a day or two before it started. Because there are only 300 gyroscopes assigned to our cinema by the distributor. Buy two movie tickets and give away a top. & rdquo;, manager of Hangzhou Qingchun Film World Wang explained.

A search on Taobao & ldquo; Inception & rdquo;, has jumped out of a number of online stores specializing in small tops. One of the online stores called & ldquo; global search and purchasing agency & rdquo;, with a price tag of 130 yuan, has sold nearly 300 pieces in the past few days when the movie was released. The shopkeeper & ldquo;momodisc” advertised that all the small gyroscopes in the ldquo; store were purchased from Japan, Europe and other places. What is sold in the store is stainless steel, which is the same as the one sold abroad. The one that comes with the movie in China is made of zinc, which can not be compared in terms of technology. & rdquo;

& ldquo; gyro has LOGO at the bottom, the handwriting is very clear, the surface is very bright, the feel is very good, about 4 coins weight, the shape is the same as the screenshot of the movie. Rdquo; this is how the online store describes it.

the reporter saw on eBay and other foreign websites that the speculation price of the small top is very high, ranging from 50 to 100 US dollars. & ldquo; was released in North America much earlier than in China, so fans have been busting it for some time on foreign websites. My friends in China also asked me to help with the purchasing agency. & rdquo; Wang Yuan, who is studying in the United States, told reporters.

& ldquo; currently does not sell stainless steel gyroscopes in China, and the goods are purchased on behalf of foreign friends, which is the second batch of goods. & momodisc, the owner of rdquo;, said. However, as for the purchase channel and purchase price, the shopkeeper is reluctant to disclose.

Yesterday evening, the store announced that it was temporarily sold out. And an online store in Hangzhou also posted a notice saying that the next batch of goods under ldquo; would not arrive until the 9th. & rdquo;

strong > immature Film Derivatives & ldquo; Business & rdquo; / strong >

I didn't expect to start selling this thing on the Internet, and the price is still so high. The heads of several cinemas expressed surprise. & ldquo; as far as I know, this prop is not sold in China for the time being. As a gift, Times Cinema has only given away a total of more than 1000 in Hangzhou. & Manager rdquo; Qingchun Movie World Wang said.

& ldquo; cinemas often release movie derivatives with movies. For example, when Transformers was released, we introduced Transformers toys that sold for more than 1,000 yuan. We have also launched movie derivatives such as T-shirts for Shrek 4, which was released recently. & Manager rdquo; Wang believes that film derivatives can build up popularity.

usually if you want to introduce foreign film derivatives, you need a series of procedures. As a part of the film industry, ldquo; derivatives first involves the issue of copyright. Shen, manager of the cinema line of the rdquo; era, said.

& ldquo; the derivatives of domestic films are very few, and foreign films do better in this market. Of course, we also encounter the situation of pirated products on the market as soon as the genuine version comes out, and the speed is very fast. & rdquo; Qingchun Film World Manager Wang believes that film derivatives also face the problem of anti-piracy.

& ldquo; can learn from several derivatives of DreamWorks movie Shrek 4, which are household and child audiences' favorite everyday products, targeted at the public and cost-effective, which is enough to make pirated products impossible to drill. & the practice of rdquo; "Shrek 4" has been praised by many people in the industry.

with the increase of more and more hundreds of millions of box office films and the great-leap-forward development of the film market, the derivative market, as the terminal of the value chain of the film industry, has rapidly started with ladder-like growth and entered the public's line of sight. The basis for ldquo; to judge whether a film is suitable for derivatives development lies not only in the popularity factors, but also in the story connotation and publicity efforts it represents, as well as whether the derivative image itself is cute and simple, & rdquo; is not cute, consumers will not like it; and the image is too complex, there is no way to design derivatives & ldquo;. One person in the film industry analyzed it.