Hollywood movie placement in the marketing list "Change 2" is too "advertising"

In a film placement survey recently released by the United States, audiences expressed their views on product placement in different movies. Some products integrate well with movies, such as the cool Lamborghini sports car in "Batman: The Dark Knight". Some failed to implant, such as the Nokia mobile phone in "Star Trek", which lowered the audience's expectations for the product.

The biggest failure: "Transformers 2" advertising is rampant

During the survey,"Transformers 2" was named the advertising blockbuster of the year because there were too many placement ads. The respondents described it as having removed the ads and probably nothing. In addition, the Bumblebee sports car of "Transformers" won the most prominent award. This sports car is so eye-catching that people ignore its practical role in the movie. The most disturbing award also belongs to "Transformers 2", where the male and female protagonists chat online. When chatting with each other, the big CiscoWebbex Logo bored many viewers.

Most successful: "Batman" sports car has the longest grass

Of course, there are also successful implants. The Lamborghini sports car driven by the protagonist in "Batman: The Dark Knight" has a cool shape and super performance. It has become the longest grass product with more than 70% recognition. The product that best fits the movie belongs to the Aston Martin sports car in "Quantum Crisis". When male audiences think of 007, they will think of the Aston Martin he drives. The DivineMagic perfume in "Harry Potter and the Half-Blood Prince"was loved by 36% of the audience and becamethe most wanted virtual product.