Wanda Cinema increased its capital by 300 million yuan, and Bona Film's valuation has reached 16 billion yuan

Wang Jianlin has a new partner on his film cultural landscape.

On May 15, Wanda Cinema announced that the company and Bona Film Group signed a strategic cooperation agreement. Wanda Cinema invested 300 million yuan to invest in Bona Film, with a shareholding ratio of 1.875%. Based on this calculation, Bona Films 'current valuation reaches 16 billion yuan. The announcement stated that Bona Films has added Bona Cinema (including newly built and acquired cinemas) to join Wanda Cinema. Both parties agreed that starting from the effective date of this agreement (May 16), all Bona Films has opened Bona Cinema will join Wanda Cinema after the expiration of the original franchise agreement.

The reporter learned that the cooperation between the two sides had actually been negotiated as early as the end of March.

Some people familiar with this cooperation told reporters that for Wanda, cooperation with Bona can make up for its lack of content; for Bona Films, it can use the number of theaters owned by Wanda Cinema in China to increase the number of screenings.

Wanda Cinema's 2016 annual report data shows that as of December 31, 2016, the company owned 401 studios and 3564 screens. At the end of the year, the number of members exceeded 80 million, making it the world's largest film screening terminal membership system. Compared with Wanda Cinema Line, which has 401 movie theaters, Bona currently owns 39 self-operated theaters, plus the two that will open in June, bringing a total of 41 theaters. These theaters have a total of 338 screens.

Bona Films had previously signed an agreement with IMAX. Bona Films plans to open 5 new theaters every year from 2017 to 2022, and the number of IMAX theaters in its company will increase from the previous 5 to 35.

In December 2010, Bona Films officially landed on NASDAQ in the United States, becoming the first China film and television company to be listed in the United States. However, in June 2015, Yu Dong, president of Bona Films, made a decision to delist Bona from the United States and return it to A shares because he believed that Bona's valuation was seriously underestimated. In April 2016, Bona Films completed its privatization and stopped trading in its ADS on the Nasdaq Stock Exchange.

On December 20, 2016, Bona Film Group officially announced the completion of Series A financing with a total scale of RMB 2.5 billion. After the completion of Series A financing, Bona Films 'valuation reached 15 billion yuan. Compared with Bona's valuation of RMB 5.56 billion when it was delisted from Nasdaq eight months ago, this has nearly tripled.

Yu Dong once said: "What really made me decide to return to A-shares was" Taking Tiger Mountain by Wisdom ". Bona has achieved such good box office results and has been unanimously praised, but its share price on Nasdaq has been falling. It makes me very sad."

Since the establishment of Bona Films, a total of 206 films have been produced and distributed, with a cumulative box office of 16.447 billion yuan. Among them, 3 films have box office exceeding 1 billion, 9 films have box office exceeding 500 million, and 38 films have box office exceeding 100 million. Throughout 2016, Bona Films produced and distributed a total of 13 films, with a total annual box office of 3.7 billion yuan, accounting for 9% of the box office revenue of domestic films in the China film market. On May 3, Bona Films announced that the company officially submitted the guidance filing application materials to the Xinjiang Regulatory Bureau of the China Securities Regulatory Commission and was accepted. Currently, Bona Films is receiving guidance from CITIC Securities and has entered the counseling stage of initial public offering and listing.

As of the close of the 15th, Wanda Cinema Line reported 54.11 yuan/share, an increase of 1.56%, with a total market value of 63.541 billion yuan.

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Editor: Nancy