Wo Le Cabinet holds hands with Cannes Film Actor Ge You officially signed a contract to endorse

You know, Wole Cabinet has officially signed a contract with Ge You!& rdquo; This extremely shocking news spread throughout the home furnishing industry in just a few days. Wang Chunjun, general manager of Wole Cabinet, also personally confirmed that Ge You, the most influential and charismatic male star in China's film industry, has officially signed a contract with Wole to become the brand's image spokesperson.

Speaking of Ge You, every ordinary person can tell us his masterpieces from various periods like a few family treasures. From the most well-known "Story of the Editorial Department" to a series of New Year films such as "Party A and Party B","Big Shot","See You","Mobile Phone" and the recent "If You Are the One", it can be said that Ge You is not a very high-yield actor, but he must be an actor who pursues artistic pursuits and pays attention to his artistic life and reputation. This can also be reflected in the fact that he rarely receives negative news. Similarly, Ge You also maintains a very cautious attitude towards brand endorsements. After a year-long period of in-depth understanding before deciding to sign the contract with Wole Cabinet, we not only required the company to provide detailed information on relevant qualifications, but also personally observed the company's development in various aspects such as production, marketing and social welfare for a long time. After a long period of understanding, I finally decided to get involved in the home furnishing industry and join hands with me.

President Wang also said that in recent years, Ge You, who has maintained one heavyweight film a year, is at the peak of his acting career. This year, he starred in the leading male lead in the upcoming annual highlight "The Orphan of Zhao", which is in the limelight. I was happy to target Ge You when I decided to hire a spokesperson because he had always insisted on taking the power line since the beginning of his career in the film. He had a wider career and a longer acting life than most male actors. Its kind and humorous image is more people-friendly and quite close to the characteristics of Wole's products. At the same time, President Wang also expressed his great honor that Ge You finally agreed to endorse Wole. President Wang said that it has long been an indisputable fact that Wole Cabinet is among the top three in the industry, and the goal set in the early years of becoming the first listed company in the industry is also about to be achieved. Working hard to cooperate with Ge You demonstrates my determination to be the first in the industry. Signing Ge You requires me to immediately turn my goals into action, and at the same time put forward higher requirements for the company's production level, product quality and marketing system improvement.

It is reported that after signing a contract with Ge You, I Le immediately launched a series of work related to it. This includes inviting famous planners to create a tailor-made advertising script for it, and combining the shooting cycle of "The Orphan of Zhao" to snap the first commercial film of Wo Le and Ge You. As well as updating existing terminals again and embedding Ge You's image into 5.5 proxy stores. The relevant person in charge also revealed that they will also plan a series of offline marketing activities around Ge You's film schedule. The first one to realize may be to invite new and old customers and 60,000 Panwo Music system colleagues to watch movies for free during the release period of Ge You's new film. In addition, the second batch of desks and chairs in primary school in Wenchuan County that I happily donated after the Wenchuan earthquake has been ready to be ready, waiting for notice from the Aba Prefecture Education Bureau. As part of my Le Cabinet Orange Desk Project, this donation may also invite Ge You as an ambassador to the earthquake area to deliver reconstruction supplies.

There is a precedent for cabinet brands to hire celebrities to endorse them, but maybe I am the only one who can hire Ge You.& rdquo; A senior industry insider commented so.