"Run" ranks first in double screen ratings, reaching a new high, reshaping fashion concepts and inheriting intangible cultural heritage

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Reshaping the concept of fashion and inheriting intangible cultural heritage this program focuses on the theme of fashion, while passing on and reshaping the concept of fashion. "Run" has always been delivering mainstream value while delivering happiness, and has won high praise and praise from audiences and netizens.

baby

PR

蔡徐坤

合影

张天爱

走秀环节

Last Friday, "run" ushered in an "unusual Catwalk". At the beginning of the program, it began with the members' pajamas. After the female guests came on stage, the catwalk was fashionable and eye-catching, and then to the dressing link to convey the fashion ideas of workplace, environmental protection, consumption concept, etc., so that the program was both interesting and positive energy. Netizens commented: "this catwalk is really funny, fashionable and meaningful!"

Ratings refresh double champion

The program topic heat continues to rise

The audience rating of this program is 2.96% in csm59 City, which not only won the first place in the audience rating of all weekend variety shows, but also the first place in the national network audience rating of 1.29%, achieving the "double network champion". In terms of program topic popularity, it is a rising trend, with a total of 8 microblogging hot searches, 25 covering the whole network platform, 61 microblogging hot searches, Top1 authoritative data such as top cat's eye, Guduo, Yunhe, and Yien. Running bar topped the microblogging variety hour list, and the reading of # running bar # main topic reached 29.8 billion, of which # Sha Yi picked clothes for Cheng Xiao # top microblogging hot search. With the popularity of the program, the audience and the topic fly together, which once again reflects the popularity and responsibility of this national variety show

Reshaping the fashion concept and inheriting intangible cultural heritage culture

< /p > This program focuses on the theme of fashion, and at the same time, it conveys and reshapes the concept of fashion. For example, Li Chen's modeling is full of post it notes, reflecting the real state of "workplace elites", while paying attention to the physical and mental health of young people; Zheng Kai practiced "refusing fur" and paid attention to animal protection while being fashionable; Sha Yi's clothing style pays attention to the theme of "health"; Guo Qilin's "lazy cancer" style directly hits the pain points of contemporary young people; Angelababy's clothing is based on "scale", which conveys a kind of "altruistic spirit". These clothing shapes are not so much fashion shows as "walking labels". Each reminds us to stay away from the negative and close to the beautiful

At the same time, the program also injects traditional culture into fashion themes, making traditional culture more youthful. During the walk show of this program, intangible cultural heritage handicrafts such as Yanchuan cloth pile paintings, Zhuxian Town woodblock New Year pictures, Guilin Zhuang brocade round fans, etc. all appeared, showing the beautiful folk wisdom and craftsman spirit in front of the audience. At the same time, Guo Qilin and Zhang Tianai, the winners of this program, also used these intangible cultural heritage handicrafts as props to shoot the cover of fashion magazines, so as to help Yangshuo Gaotian ethnic school set up intangible cultural heritage courses and inherit intangible cultural heritage. "Run" has always been delivering mainstream value while delivering happiness, and has won high praise and praise from audiences and netizens

The next issue will usher in the "run it" music special. The members of the running men's team will compete for the sales of gold records with flying guests Li Ronghao, Zhou Shen and Wang Sulong. The top three swimming pool flying chairs will attack again, and the first brand tearing war of this season is about to start. All the wonderful content is at 21:10 on Friday, June 26. Lock in Zhejiang satellite TV's "run", and let's run to the beautiful