"My God! You're so tall", "small and beautiful" parent-child variety counter attack details reflect humanistic care

the first season of the cute baby food reality show" my God! You're really tall "ended successfully a few days ago. As the first main perspective simulation variety show in China, the program focuses on coaxing children to eat, which is a daily problem of taking children with them. In the process of teaching and entertainment, it provides young parents with diversified parenting experience of parent-child communication, scientific children's meals, cracking picky eating, and cultivating a sense of responsibility. With the concept of differentiated creation," small and beautiful " The production mode of parent-child program has realized the breakthrough and innovation of parent-child program mode

"Main perspective simulation variety" is the most original feature of "my God! You are so tall", and it is also the starting point of the creativity of the whole program. How does it feel to see the world from the perspective of short children? Whether it's children's limited time shopping in the supermarket, or the interaction between two children, as well as cooking, washing dishes, and interacting with dogs, the main perspective of the program leads adult viewers to experience the initial beauty of life "like children" and regain childlike fun. Li Jiawei, the general director, said that the main line of "my God! You are so tall" did not choose strong plot and high topic. In fact, the "non conventional playing" of these children under the age of 7 just made the program unrestricted. For example, during the recording process, the interdependence between the two twins brought by Zhang Liang and the brothers' concerted protection in the face of the "big gray wolf" have sublimated the brotherhood. This naturally generated emotional surge not only made the program team unbearable tears, but also moved many viewers after the program was broadcast. This kind of innocence belongs to children, and its simplicity is the most touching and healing

once upon a time, the hottest Mengwa variety show in the market also took the extravagant route of All-Star, large investment and high topic, but the excessive consumption of minors and the hype of star children also caused the public to reflect on the boundary of parent-child program production. Sohu self-made programs have always been known for their small and beautiful in the industry. This time," my God! You are so tall " From the beginning of creation, the main creative team has adhered to the truth of returning to simplicity and the growth of positive warmth. Tang Qianqian, the producer of the program, believes that "being small and beautiful is actually an attitude. In the case of variety production costs of hundreds of millions, the audience will also pay for it by returning to the original intention, controlling the budget and doing the program carefully." In fact, unlike many cute programs in previous years, which focus on the sense of variety, "my God! You're really high" from the scene creation to the rule design is to ensure that artists and children get along truly in this space. Through strong scene setting, in the smoky life scenes such as buying vegetables, adults and children cooking together, and completing homework together, they find their own shortcomings in bringing children, and deepen their understanding of children, So as to become better parents

Therefore, in selecting guests, the program group does not follow the traffic, but pays more attention to the combination of stars and elements. Most of the star guests are already parents, and everyone has his own tricks to bring the baby. For example, Gao Lu is a gentle mother, never panicking, and can always calm down the children's emotions; Dongbaoshi himself is a father. He has a good command of popular cartoons. He has a common language with children and soon becomes one with cute children; Zhang Liang is more entertaining and never forgets to transfer safety knowledge anytime and anywhere in daily communication. And the different cute babies in each episode also make many parents seem to see "their own children". In the eyes of children, stars are ordinary uncles and aunts, and children will get angry and have small situations. The small problems in the recording process test the stars' adaptability, present naturally, and make the audience have a strong sense of empathy and substitution

< span> Small cost does not mean rough production. The intensive cultivation of "my God! You are so high" is reflected in many unknown production details. Wang Lu, the program's photography director, revealed that in order to create a closed and interference free shooting environment, most of the photography equipment were secretly photographed in order to avoid going through the gang. As the first subjective perspective variety show in China, "oh my God! You're really tall" requires a large number of sports cameras with strong endurance and huge load system. For this reason, the program team tested all similar equipment at home and abroad to find the best solution; At the same time, for the food shooting link that the audience likes to talk about, the crew adopted film level lenses and matched a large number of lighting equipment, which has a parent-child version of the "tip of the tongue" visual effect, making each dish look coveted

one of the difficulties in the creation of parent-child variety shows is to avoid making children the object of consumption and protect their physical and mental health. In this regard, the humanistic care embodied in the details of" my God! You're really high "is also commendable. For example, before stars guest play with children, children will do a good job of handover and appeasement in advance under the guidance of their mother, not to create" fear of strangers " It makes children lose their sense of security. At the same time, during the recording process, the program team also prepared a children's toilet and an auxiliary host to avoid the inconvenience and privacy problems that may occur when taking children across genders. At the recording site, the children's doctor was on standby at all times. The "delicious eggs" in the program to solve the problem of children's picky eating were all under the guidance of a professional dietitian

The audience's demand for parent-child variety shows is constantly escalating. For creators, how to avoid falling into the strange circle of homogenization requires a unique entry point in addition to being distracted. Lu Meiyi, the chief screenwriter of the program, said that for example, children's limited time shopping in the supermarket and one hour limited time cooking not only cultivated their sense of time and responsibility, but also cultivated their sense of ownership. At the same time, the simple, easy-to-use and nutritionally balanced children's menu in the program also received positive feedback from the audience

"My God! You are so tall" not only brings its own cute point, but also hopes to enable the audience to obtain useful information, not only at the entertainment level. In fact, "my God, you are really high" not only makes deep excavation in the aspects of popular science and health, children's psychology, family education, growing up parents' communication and so on, but also takes the creative direction of de starring and reappearing realism. It adheres to the creative principle of positive energy while being close to the law of network communication, transmits positive values with high-quality programs that are interesting, informative, loving and responsible, and realizes the breakthrough of the program in the vertical segmentation field at the same time, Let Mengwa variety show greater social value. I hope that in the second season, the program can offer more wonderful content and practical experience with children