Game-derived variety shows are not easy to go. Satisfying the audience's appetite is the key way

Let your own programs try to satisfy the audience's appetites and adapt to the audience's tastes. Only in this way can variety shows be variety shows, have culture, content and stories, and only then can they be attractive, and games variety shows will have a new world.

"Please close your eyes when it's dark..." With this familiar line, the second season of the variety show "The Temptation of Dinner", which combines talk shows and "werewolf killing" games, was recently launched. However, unlike the first season, which was well received, netizens shouted disappointment with the second season: "The program changes are too unsatisfactory."

Why is this? Last year, the first season of "The Temptation of Dinner" was launched and was very popular. It not only made the board game "Werewolf Kill" popular again, but also allowed many people to see the bright future of game-derived variety shows. However, the second season of the revision and upgrade encountered poor reviews. The recently launched variety show "Gather!" based on the popular mobile game "Glory of the King" was based on the popular mobile game "Glory of the King" "King" has also been accused of being "boring". The road of combining games and variety shows is really not easy.

Is this really a surge in the audience's appetite, or is it difficult to grasp the audience's needs?

I don't think so. The key is that we didn't grasp the audience's needs well, didn't understand the audience's psychology, and didn't fully integrate the program into the audience. We just heard that the audience liked it, but didn't know what they liked. We only saw that the audience liked it at first, but they didn't innovate, or they over-innovate, but the audience didn't buy it. They could only work hard to please, or they didn't leave a program for the audience to shout for.

First of all, whether it is a game show or other talk show, we must closely grasp the psychology of the audience and see what the audience likes. What don't you like? What the audience is thinking is exactly the direction of game variety shows. Perhaps one episode cannot determine the audience's psychological needs, but during the broadcast process, you can conduct questionnaires or listen to the audience's thoughts to see what they are thinking and hoping for. This is exactly the psychology of the audience. This requires game variety shows to grasp the audience's psychology and grasp the audience's psychology, and there will be the direction of game variety shows.

Secondly, we must make content and tell stories on the game. Audiences like the game, also like the content, and more like the story. Since it is a game show, whether it is a game, a story in a variety show, or other content, you must make a fuss about the game. Not only do we make games, but we also make articles and content, so that games are both a game and a story. Every game has stories, content, and excitement. In this case, it would be weird if the audience didn't like it.

Secondly, we must also pay attention to details. Since it is a game variety show, one must let the audience learn how to play the game, and the other is to let the audience participate in it, especially to interact with the audience. In a game show, not only are the hosts and guests playing games and speaking on the stage, but also allowing the audience to play games and speak on the stage. Often the best are in the private sector. Perhaps sometimes, when people on the stage play games, they can play more exciting games. This is exactly what the audience needs, and it will also make the program more popular and attractive.

There are many types of variety shows, including poetry reciting, stories, talent shows, and games. However, different variety shows must choose different breakthroughs, and we must firmly grasp the direction of our own program and the content of the program. Not necessarily because stars play games, they can have fun, or interest. If the positioning of the program is clear and the content and framework of the program are set, without stars, ordinary people can play the game exciting and interesting. Instead of blindly blaming the audience's appetite, they should also find problems and root causes from themselves. Let your own program try to satisfy the audience's appetite and adapt to the audience's tastes. Only in this way can variety shows be variety shows, have culture, content and stories, and can they be attractive, and games variety shows will have a new world.

Editor: Mary