Ai Shang Chuan, joined by Jay Chou and Fang Wenshan, completed 24 million yuan in fixed-increase financing

Aishang Media has established a closed loop of its own "film and television e-commerce" interactive ecosystem of "film and television IP+ stars + Internet celebrity + film and television content + e-commerce".

Original title: Aishang Media has raised another 24 million yuan in fixed financing, the first share of film and television e-commerce companies joined by many stars

, Aishang Media has completed a new round of fixed financing. The number of shares to be issued in this stock offering will not exceed 861,450 shares, and the issue price is RMB 27.86 per share, and the total amount of funds raised will not exceed RMB 24 million.

Beijing Jianhua, a fund owned by the "state-owned" venture capital institution China Venture Capital Co., Ltd., led the investment, Ningbo Deqi Zeding, Ningbo Zhecheng, and Guangfa Qianhe, a wholly-owned subsidiary of Guangfa Securities, followed the investment, and Hanergy Investment Group served as the exclusive financial consultant for this round of financing. The main purpose of the raised funds is to supplement the company's working capital, expand the company's business scale, and accelerate the strategic layout and development of the company's film and television e-commerce.

It is reported that Aishang Culture raised 15.3648 million yuan in June 2016, and the subscribers were Guangfa Xinde, Kangyuan Investment, Honghe Investment, and Xi'an Jinghan Financial Consulting.

Beijing Aishang Cultural Media Co., Ltd. was established in 2011 and is a film and television media company. On November 18, 2015, Aishang Media officially landed on the New Third Board, becoming the first stock of "film and television e-commerce" in China.

Aishang Media has established a closed loop of its own "film and television e-commerce" interactive ecosystem of "film and television IP+ stars + Internet celebrity + film and television content + e-commerce".

The number of views of "New Songs of China", which Aishang Marketing cooperated with Youku, reached 2.6 billion in the first season, and the number of views of "Mars Intelligence Agency 2", which cooperated with Youku and Galaxy Cool Entertainment, is expected to exceed 1.3 billion at the end. Moreover, Aishang Media has a very in-depth cooperation with iQiyi, and has successively undertaken variety shows such as Super Internet Comprehensive "Sister is Hungry", comedy variety show "Law of Joy", and super Internet series "Searching for a Journey to Past Life".

In addition, Jay Chou joined Aishang Media as the "strongest creative consultant"; Fang Wenshan became the chief cultural officer of Aishang Media and jointly established Aishang Wenshan Stream.

Dai Yancheng, founder and chairman of Aishang Media, believes: "Film and television and e-commerce are both 'long-term and constant needs' in people's lives, rather than periodic needs. We hope to provide people with a new 'buy while watching' convenient way and experience of entertainment and life consumption. In the past, girls went shopping to 'buy while shopping'. I hope they can' buy while entertainment', turning their viewing attention to entertainment content into a new model of entertainment and life consumption."

Editor: jessica