"Whether it is domestic films or China culture, we don't have to belittle ourselves."
Especially in the early days of China's film industrialization reform, domestic films with weak foundations were difficult to mobilize production factors for production without capital intervention, and they were unable to provide works for "warm-up". In fact, the winning experience of these four works is already implicit in the development of China films: "Crazy Stone"(2006), which allows people to see the original explosive power of local films,"33 Days of Lovelorn"(2011), and "Steel...
No matter for domestic movies or Chinese culture, we don't have to belittle ourselves, let alone worry about others belittling ourselves. We don't have to worry about opening the road in every mountain and building bridges in the face of water.
original title: Chinese movies return to connotationat the turn of July and August, several domestic genre films "character explosion" were released. "Wolf Warriors Ⅱ", "Ⅱ with embroidered Spring knife", "Dayoufa" and "Shining Girl" all got good reviews of more than 7.5 points on Douban, while "Wolf Warriors Ⅱ" hit a box office peak of 340 million yuan in a single day, driven by good public praise. As an important sample for observing the film industry and film culture, the "small and best part" of domestic films in summer clearly outlines the key changes in the "internal" trend of domestic films.
< strong > one of the five transformations of domestic movies < / strong >
, all four films are original screenplays and do not rely on the online novel Big IP with its own fans.
the second change, there are no so-called flow actors, sky-high stars, new faces and supporting actors online.
the third part of the transformation, two of the four films are sequels. The mode-brand effect of the sequel has been rigorously tested by the audience, and the intrinsic value of artistic quality is highlighted.
the fourth change, the film genre system is becoming more and more mature. The four films are gunfight films, martial arts films, animated films and youth films with a high degree of artistic completion.
the fifth change, word-of-mouth has become a market pass.
this collective transformation also means that after the capital carnival of big investment, big marketing, big Cass, and big IP in previous years, what is precipitated is still a spineless, uncompromising, solid creation. "Wolf Warriors Ⅱ" directed by Wu Jing "only chooses the right ones, not the expensive ones". It uses Wu Gang, Ding Haifeng and other powerful schools, and other supporting roles are also very outstanding, with a mirror of undersea fighting, gun battles, blasting, and motorcycling in pursuit of the extreme. The whole film is full of the heroic spirit of a lone hero. On the other hand, the exquisite fluency of Ⅱ, the profound originality of Dharma Protection, and the inspirational emotion of Flash Girl all show an unalarming persistence and a unique creative spirit, so as to infect the audience.
< strong > from factor-led to creative-led < / strong >
in fact, the winning experience of these four works has been implied in the development of Chinese films: "Crazy Stone" (2006), which makes people see the explosive power of local films; the small-and medium-budget film "lovelorn for 33 days" (2011); and the remarkable combination of reality and imagination of "Steel Qin" (2011). The return of the Great Saints (2015), which creatively transformed the classics, and the Mekong Action (2016), which successfully recreated the theme film with genre narration. For all the benchmark works since the reform of Chinese film industrialization, the successful experience of the sudden rise of a new force has all confirmed the core position of artistic creation. Those works that are consciously succumbed to capital, and even the works of cartilage spawned by the layman's "overlord on the bow" have been abandoned by the audience. "er Cao's body and fame have been destroyed, and the rivers have never been destroyed."
based on this, we may be able to make such a judgment: Chinese films are shifting from factor-oriented to creative-oriented. Capital is not the original sin, regardless of capital, marketing, stars, IP, are the elements of film production and operation, the development of the film industry, these elements are essential. Especially in the initial stage of China's film industrialization reform, for domestic films with a weak foundation, it is difficult to mobilize factors of production without capital intervention, and it is impossible to provide works to "warm up the market". However, the lack of the development of film culture is easy to give rise to the abnormal concept of "omnipotence of capital". Over the years, buzzwords such as "blockbuster", "flow star" and "IP" are all words of capital rather than art: the essence of "blockbuster" lies in the amount of investment, the box office appeal of "flow" is written on the face, and "IP" is the springboard of Internet capital horse racing, hoarding film production factors and intervening in the film market. The penetration and popularity of these capital words in the public space is a strong signal that capital dominates the film industry.
element dominance is actually a sign of various "shortcomings" of China's film industry, and the shortest board is often the element with the scarcest resources. The more scarce it is, the higher its status will be. When charismatic actors are scarce, there will be "sky-high pay". When charismatic stories are scarce, there will be "sky-high IP". Once flour is more expensive than bread, cooking will become negative, and creation will inevitably lead to shoddy production. In recent years, the "big production" of "Big Card" and "Big IP" has fallen one after another, providing a vivid and bloody lesson for filmmakers. Truth is always simple, it is silent, but it reveals itself with facts. As the uproar dissipates, Yuyu clarifies that the original value of creation is clear.
from factor-led to creative-led, the film industry is returning to its artistic self-nature, and this internal shift is also reflected in the cultural attitude presented by films. Through the story of the folk orchestra and the western orchestra of a conservatory from "fighting piano" to "concerto", "shining Girl" shows the confidence of the younger generation in national culture and art and their optimistic and tolerant demeanor. "Wolf Warriors Ⅱ", based on the evacuation of overseas Chinese in the Gulf of Aden, has successfully created a new Chinese hero in the new era through professional spirit in its creation and sober consciousness in values, showing a confident, rational and mature national mentality, patriotism and a sense of community with a shared future for mankind. The "cold front", a living Chinese face, conveys the brand-new concept of China today with its fierce edges and corners.
some people say that "China will not become a big country until it successfully exports its values." maybe this tipping point has quietly arrived. Chinese films are moving from box office success to artistic maturity, and Chinese society is moving from the increasing enrichment of material life to the internal promotion of spiritual life. The concept of realizing the great rejuvenation of the Chinese nation and building a community with a shared future for mankind is also gaining more and more broad consensus. Although the road to the dream may be tortuous and long, it has already begun.
in fact, for both domestic movies and Chinese culture, we do not have to belittle ourselves, let alone worry about others belittling ourselves. We should take care of opening the road every mountain and building bridges in the face of water. Just like the low-key but cold line of the hero Leng Feng in Wolf Warriors Ⅱ: "there are some great peoples that you can never underestimate."
Edit: mary
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