Bianyue Culture, producer of the black and white stop-motion animation "Three Kingdoms of Mouth", received 10 million yuan in Series A financing from iQiyi

The black-and-white stop-motion animation "Three Kingdoms of Mouth" has nearly 800 million clicks, and the original team Changyue Culture received a 10 million Series A strategic investment of iQiyi.

Original title: Changyue Culture won iQiyi's 10 million Series A financing, and the three countries animation has nearly 800 million clicks

on the black and white stop-motion animation "The Three Countries of Shuishui" has nearly 800 million clicks. The original team Changyue Culture won iQiyi's 10 million Series A strategic investment.

Changyue Culture was established in March 2014 and is committed to the creativity and production of original animation works. Its representative works are the black and white animations "Three Kingdoms of Mouth" and "God of Mouth". The "Three Kingdoms of Mouth" animation tells the characters and stories in "The Romance of the Three Kingdoms" in the first person. It has a fast pace and a humorous style. Each episode ranges from 4 to 6 minutes. It is updated once a week and released on the entire network. At present, the Shuishui series of animations has been updated for three consecutive years, and was adapted into a game in August 2015. It was launched and operated by Shanghai Xinxin Network, thereby obtaining a 5 million yuan angel round investment from Xinxin Network.

In March 2016, Changyue Culture launched "Mouth God" again, and the mobile game adapted with the same name was pre-sold with a license fee of more than one million yuan. As of now, the saliva series has received more than 900 million clicks on the entire network, and the audience is mainly students and white-collar workers. It is currently one of the most popular domestic videos.

COO Zhang Bo said that through this financing, Changyue Culture will provide original and animation capabilities for the launch of iQiyi's animation sector strategy. In addition, after the company obtains the support of the iQiyi platform, the original single monetization model adapted by authorization will be expanded, and the platform attributes provided by iQiyi will create more possibilities for monetization of the distribution business.

After obtaining financing, Bianyue Culture will insist on producing mainstream animations, optimize production channels and teamwork, and try some small projects. The company is currently mainly responsible for the preliminary planning, scripts and other work of animation products, and will cooperate with Japanese companies to complete the production in the middle and late stages.

Editor: Nancy