"Wolf Warrior 2" shot straight to 4 billion yuan in box office, which companies are the big winners?

As the box office of "Wolf Warrior 2" continues to rise, it is a foregone conclusion to break the record of "Mermaid" of 3.3 billion yuan. 4 billion or 5 billion yuan has also become everyone's common expectation and has also created many box office records in the history of China films.

As the box office of "Wolf Warrior 2" continues to rise, it is a foregone conclusion to break the "Mermaid" record of 3.3 billion yuan. 4 billion or 5 billion yuan has also become everyone's common expectation and has also created many box office records in the history of China films."Wolf Warrior 2" has won many awards. There is no doubt that Wu Jing, who is a director, screenwriter and leading actor, has made great contributions. The courage and toughness of the cold front show the firmness and fierceness of action movies and show the world the China-style superhero. The keyword motherland has inspired patriotic enthusiasm in many people's hearts.

At the same time, the 21 companies behind "Wolf Warrior 2", including the producers and distributors, were happy. Among them, Wu Jing's Dengfeng International and several listed companies such as Jebsen and Beijing Culture have become the biggest winners.

1. Dengfeng International: Wu Jing's own company

is the largest investor in "Wolf Warrior 2", and Wu Jing's Dengfeng International Cultural Communication Co., Ltd. is undoubtedly the largest beneficiary this time. Now the box office of "Wolf Warrior 2" has easily exceeded 3 billion yuan, and Dengfeng International's revenue of more than 500 million yuan has been settled. This should be the best reward for Wu Jing's dedication to this film. As the second producer, the Spring and Autumn Period also achieved a lot.

2. Jebsen (300182):

Jebsen Culture Group and Jebsen Star Era, a subsidiary of Jebsen, the original producer of the listed company, have participated in the investment and production of the film since "Wolf Warrior 1". As the third producer of "Wolf Warrior 2", according to estimates by industry professionals, its investment income in this film will become the biggest beneficiary except Dengfeng International and the Spring and Autumn Period. This positive benefit has also made Jebsen's shares in recent days. The stock price has continued to rise.

It is understood that Jebsen shares were listed on the GEM in 2011. In 2014, it made a major effort to the content sector and successively acquired content and copyright companies such as China Television Netju, China Television Wonderful, Ruixiang, and Star Times. The producer team of Jetsen Star Era not only participated in the planning and production of "Wolf Warrior 1", but also one of the strong promoters of the film's producer and publicity. Therefore, the re-joining of "Wolf Warrior 2" is a continuation of the strategic cooperation between the two parties.

Jebsen Cultural Industry Group has developed rapidly in the film and television industry in recent years, with a large number of industry elites and professionals. According to Jebsen's 2016 annual report and 2017 semi-annual report, as of now, in addition to "Wolf Warrior 2", its co-produced films "Ice and Snow Battle","Extras","Breaking the Game","Peerless Expert" and "Qinghe Male High" have all achieved good results when released; Jebsen Culture will still have control or participation in the second half of the year: Ten films including "Antarctic Love","Operation Red Sea","Sky Hunting","Blood of the Machine" and "Lanling King Entering the Array" have been launched one after another. In terms of TV dramas, in the second half of the year, there will be 42 popular dramas such as "Emergency Doctor","Wilderness","Huo Qubing","Go to the Road","Operation Moscow" and "Lanling Dazzling" that are in the filming, post-production and distribution stages.

At the same time, on the occasion of the 90th anniversary of the founding of the People's Republic of China, CCTV has a set of revolutionary epic "Hot Blood Army Flag", Jilin Satellite TV's "Army No. 1", Jiangxi Satellite TV's "Special Forces Series Fire Phoenix", Shandong Satellite TV, Anhui Satellite TV's "Forest and Snow Field", Heilongjiang Satellite TV's "Hard Bones", etc., all co-producers are Jebsen Culture.

With the continued rapid growth of its performance in recent years and the deepening of the layout of the "content" sector, Jetsen has successfully extended from a leading standard bearer in domestic audio and video cloud technology to a digital cultural value ecosystem with an international perspective and cross-network, cross-screen, and full-value chain services and operational capabilities. It can be seen that the win-win situation between Jetsen Culture and "Wolf Warrior 2" is no accident. In the future, there will be more exciting content to see Jebsen Culture.

3. Beijing Culture (000802): The listed company's guaranteed issuer

"Wolf Warrior 2" relieved Beijing Culture of 800 million yuan in guaranteed guarantees before the first weekend. As of the close of trading on August 4, Beijing Culture continued its fierce momentum in the previous period and continued to increase its daily limit, with an increase of 10.03%. Since the release of "Wolf Warrior 2", the market value of Beijing Culture once soared by 4 billion yuan, becoming the most "inspirational" representative of the movie market. Not only that, as the largest guaranteed publisher of "Wolf Warrior 2", Beijing Culture can earn more than 100 million yuan in revenue when the box office reaches 3 billion yuan. Now, the box office of "Wolf Warrior 2" is very likely to eventually reach more than 4 billion yuan. For Beijing culture, there seems to be obvious room for improvement in its performance.

Taking advantage of "Wolf Warrior 2", many films in Beijing Culture will also be placed in the movie market in the second half of the year, including "The Second Generation Fairy" and "The True Character of Heroes 4" and "Fanghua", which also participated in the guarantee. Nowadays, with the skyrocketing precedent of "Wolf Warrior 2", many people are optimistic that Beijing Culture's performance this year will again increase significantly.

In addition to Beijing Culture, among the guaranteed issuers of "Wolf Warrior 2" are Juhe Film Alliance and Qitai Culture. Of the 800 million yuan guaranteed, Beijing Culture guaranteed 140 million yuan, and Juhe Film Alliance and Qitai Culture each guaranteed half, contributing 65 million yuan respectively, of which 60 million yuan was used for publicity. Boosted by the high box office of "Wolf Warrior 2", the industry generally predicts that Qitai Culture will make a profit of more than 50 million yuan in this guaranteed release. Yang Shuo, chairman of Qitai Culture, recently accepted interviews with many media outlets. In the interview, he also said that the company's revenue this year is expected to reach 450 million yuan and its profit will not be less than 55 million yuan.

4. Others: Enlight Media, China Films and other giants also gained gains. Enlight

Media increased by 17.88% from July 27 to August 5, and China Films increased by about 5%. Both companies directly or indirectly participated in "Wolf Warrior 2". In addition, Bona Pictures also "bet" on "Army Building" and "Wolf Warrior 2". The layout of giants naturally brings a greater chance of winning the box office breakthrough. However, judging from the participation of several giants in the capital organization of "Wolf Warrior 2", it is basically not too high. This also directly leads to the fact that the giant's impact on "Wolf Warrior 2" will not be as obvious as Jebsen shares and Beijing Culture in this revenue sharing.

Nowadays, the dominance of "Wolf Warrior 2" in the movie market is still very scary. It is only a matter of time before it successfully surpasses "Mermaid" to become the box office champion in my country's film history. This movie not only made the capital behind it a direct beneficiary of benefits, but also led to the recovery of the entire film market. As a heavy industry film with a good box office and reputation, the current outstanding trend of "Wolf Warrior 2" is obviously of higher value to the healthy development of the entire industry.

Editor: Mary