British animation studio BlueZoo receives 626 million yuan investment from Sino-British animation

Blue Zoo Studio said that the funds received this time will help the studio and Sino-British Animation establish a joint venture subsidiary Lanzu

British animation studio BlueZoo announced that it has received a £ 72 million investment in Sino-British animation, or approximately RMB 626 million. The funds will be mainly used to establish joint venture subsidiaries Lanzu and BlueZoo to develop new and old animation IPs.

BlueZoo

BlueZoo Animation Studio was established in 2000 and was co-founded by Adam Shaw, Tom Box and Oli Hyatt. Its main business is online animation and TV advertising production. Representative products include Digby Dragon, Wilkinson Sword Hydro, Mac And Izzy, etc. Zhongying Animation is one of the subsidiaries of Zhongying Culture Group, a subsidiary of Zhongze Cultural Capital Co., Ltd., and its main business is the development of animation products and IP operations.

BlueZoo Works

According to Blue Zoo Studio, the funds obtained this time will help the studio and Sino-British Animation establish a joint venture subsidiary Lanzu.

The joint venture company's main business is the development and production of animation and investment in animation projects. According to the plan, Lanzu will provide non-exclusive investment in the development and production of at least six new projects in the next five years, the fastest of which will be launched in 2017. Production. The joint venture will help Blue Zoo speed up the production of the project and enter the Asian market.

On the other hand, Blue Zoo will also use this investment to continue to promote the follow-up development of existing animation projects, accelerate the development and production of new and old IPs, and carry out an internationalization strategy.

Editor: Mary