Palm Technology will establish a VR laboratory and incubator and will set up a 5 billion yuan entertainment industry M & A fund

PalmFun Technology's new round of VR industry chain layout will be announced in the near future, focusing on media, online distribution, entertainment, sports, platform tools and other segments, and some of its new products will also launch VR versions in 2016 to explore new ways to play games +VR.

On April 27, the Zhangqu Technology VR+ Industry Cooperation and Exchange Conference was grandly held at Tiandi Science and Technology Plaza in Putuo District, Shanghai-the Zhangqu "Internet +" industry incubation base. Hu Bin, leaders of relevant government departments in Shanghai and President of Palm Technology, Hiroyuki Oda, Executive Vice President of Sony Interactive Entertainment Japan Asia, Chen Le, General Manager of Shanghai Star Tour, attended the meeting and gathered together with hundreds of VR industry elites and media people present. Together, we discussed the future development pattern of virtual reality technology and witnessed the completion of the VR laboratory in Palm Fun's "Internet +" industry incubation base.

VR is at a peak, with challenges and opportunities coexisting

. At the exchange meeting, Hu Bin, President of Palm Technology, first made an opening speech. He mentioned that the VR industry is still in its infancy. Although the market is growing rapidly and has huge potential, technical bottlenecks, poor content and low penetration rate are the "three big mountains" that restrict the explosion of the industry. Only by breaking these three "ceilings" can VR technology truly enter rapid and stable healthy development.

Hu Bin also summarized Palm Technology's investment ideas in the VR field, which is to target potential market segments to seize first-mover advantages, while constantly filling its own pan-entertainment ecosystem. The establishment of the VR laboratory this time was achieved by Palm Technology's investment and deployment of Shanghai Gamepoch. The company focuses on content and ecological industry cooperation in consoles and console VR, and is also one of Sony's first partners in PS VR in Asia. Previously, through investing in Unity, joining the first batch of Sony's PS VR global development plan, investing in Leke VR and other series layouts, Palm Technology's general layout ideas in the VR field have gradually become clear.

In addition, Hu Bin also revealed that Palm Technology's new round of VR industry chain layout will be announced in the near future, mainly focusing on media, online distribution, entertainment, sports, platform tools and other segments, and some of its new products will also be launched in 2016. The VR version will be launched in 2016 to explore the new gameplay of game +VR.

At the inauguration ceremony of the Palm VR Incubator and VR Laboratory

, Palm Technology announced that it would cooperate with Sony Computer Entertainment (Shanghai) Co., Ltd.(SCE Shanghai), the China legal person of global console game manufacturer Sony Computer Entertainment, to launch the "VR Project" for China's rapidly growing VR market. This is the first domestic attempt in the field of PlayStation.VR(PS VR) software development. At the same time, the VR laboratory and VR industry incubator have been fully completed in Palm Technology's "Internet +" industry incubation base and will be officially put into use from now on.

The relevant person in charge of Palm Technology said: "Palm Internet + Industry Incubation Base was jointly established by Palm Technology and relevant government departments in Shanghai to help accelerate the growth of high-tech teams in VR, film and television, games and other Internet fields. The settled teams can not only enjoy a series of industry incubation support such as development environment, technical training, human resources, venture capital, and fiscal and taxation policies, but the outstanding ones will also have the opportunity to obtain investment and mergers and acquisitions from Palm Technology and Palm Investment Fund."

Serialize VR and build a composite ecological structure

Recently, the Electronic Information Standardization Research Institute of the Ministry of Industry and Information Technology released the "White Paper on the Development of Virtual Reality Industry", clearly stating that virtual reality is the next outlet for information technology. This means that VR development is no longer driven solely by enterprises and markets, but has become an emerging technology industry that the country has vigorously invested in development. The establishment of an Internet + industry incubation base by Palm Technology in conjunction with relevant government departments in Shanghai reflects the country's optimistic judgment on the prospects of the VR industry, and also allows Palm Technology to continue to deepen its strategic layout close to the source of the VR industry.

Yao Wenzhe, vice president of Palm Technology, said in an interview with the media: "There are many segments in the VR industry, which may be potential directions for Palm Technology's layout, such as VR social, video entertainment, medical care, education, etc. Our VR layout will target each segment and follow a serialization route." In fact,"serialization" is the main logic why Palm Music Technology frequently launches VR. For example, investing in Unity is based on the dual evaluation of its game development engine and VR content engine; by investing in Leke VR, Palm Music Technology has gone online to offline. The three-dimensional distribution layout has been improved; on the one hand, Sony has joined hands with the international community, and on the other hand, it has continuously transported outstanding teams and talents to the VR industry through Palm Music Internet + Industrial Base to lay out the source of the industry; At the same time, Palm Fun has also opened up sufficient soil and space for VR by investing in a series of adjacent industrial sectors such as Huanrui Century, Bilibili, Sports Window, and Palm Horizon.

It can be seen that under the blueprint of large-scale investments to realize industrial tandem, Palm Technology has the game business as its core, and the complex pan-entertainment ecosystem driven by VR technology is improving. It has also changed from a single nature in the capital market. The leading game stocks have transformed into comprehensive virtual reality concept stocks, and will create greater value as the virtual reality industry matures and explodes.

Palm Technology plans to jointly establish a 5 billion yuan entertainment industry M & A fund

announced on the evening of April 27 that the company's first M & A fund will be jointly established by Tianjin Palm Investment Management Co., Ltd., a wholly-owned subsidiary of the company, and Shanghai Tianxin Jingyi Investment Management Center (Limited Partnership)(referred to as "Tianxin Capital") to improve the efficiency of the company's investment and M & A projects by leveraging Tianxin Capital's ability to raise funds in Internet investment and M & A projects.

The announcement stated that the newly established M & A fund will be tentatively named Tianjin Zhangqu Tianxin Investment Center (Limited Partnership). In principle, the total fund size will not exceed RMB 5 billion (based on the final actual raised funds), and Palm Investment will subscribe No less than 10% of the fund share.

Tianxin Capital serves as the fund manager of the fund, responsible for the daily operation and management of the fund and communication and coordination with the fund's limited partners. The general partner subscribes no less than 10% of the capital contribution (of which Tianxin Capital subscribes 1 million yuan, and the rest is subscribed by Palm Investment); the remaining limited partnership fund shares are collected by Tianxin Capital from qualified investors. Completed. At the same time, the fund has established a special investment decision-making committee to be responsible for making decisions on matters such as investment, acquisition, sale, transfer and withdrawal of its projects. The decisions are unanimously voted by all members of the investment decision-making committee. The investment decision-making committee consists of 2 members, including 1 recommended by Palm Investment and 1 recommended by Tianxin Capital.

Palm Technology said that this investment is intended to further expand the pan-entertainment industry chain and deepen the industry layout for the company, and improve the efficiency of listed companies 'investment and mergers by leveraging the ability of professional investment institutions to raise funds in Internet investment and M & A projects. The establishment of the M & A fund this time will help reserve potential M & A targets for the company's future development, seize market development opportunities, and further improve the company's strategic positioning of the entire production chain layout.

Editor: yvonne