Bailaoquan's image spokesperson has signed up with famous domestic actor Liu Peiqi

on December 23rd, Broadway Spring Wine Group signed an image spokesman cooperation agreement with Mr. Liu Peiqi, a famous domestic actor. In the next two years, as the image spokesman of Broadway Spring, Liu Peiqi will provide services in plane, film and television, and activities for Broadway Spring. Mr. Zhao Bin, Executive Deputy General Manager of Broadway Spring Wine Industry, has made a special trip to Chengdu a few days ago to sign a cooperation agreement with Liu Peiqi, who is filming in Chengdu.

according to Mr. Zhao Bin, executive deputy general manager of Broadway Spring, it took nearly 3 months to identify the image spokesman. More than 800 Broadway Spring wineries and nearly 5000 consumers participated in the survey, and finally they were able to cooperate with Mr. Liu Peiqi, which should be said to be the choice of ldquo; & rdquo;.

it is reported that Liu Peiqi will meet with television viewers across the country at the 2010 Spring Festival Gala and play an important role in a program with the theme of the 60th anniversary of the founding of the people's Republic of China. In the spring of 2010, Liu Peiqi's Mao Dun Prize-winning work "Xu Mao and her daughters", military TV series "military salute" and family theme "my Child my Home" will appear on CCTV and major satellite TV screens one after another.

< strong > Voice of Broadway Spring-- Brand Operation of bulk Liquor is imperative < / strong >

Brand management of bulk wine industry is imperative, how to make the brand bigger and stronger? How to improve the appeal of Baolaoquan products? As a focus of the brand layout of Broadway Spring, the choice of image spokesperson has become a concern of the company. After a three-month survey of terminal stores and consumers, and after repeated argumentation, Liu Peiqi, a well-known first-line power star in China, was finally selected to endorse the Broadway Spring brand.

< strong > Why did you choose Liu Peiqi as the spokesman of Broadway Spring < / strong >

image is close to the people. As an actor of the school of strength, teacher Liu Peiqi has hundreds of film and television works. No matter how much the part is, he can take it seriously and create many characters that people like. Among them, the film works "Qiuju lawsuit", "days away from Lei Feng", "being with you", TV works "Dazhaimen", "hundred years of Rong Baozhai" and other works are familiar to the common people.

is simple. Liu Peiqi enjoys a high reputation in the show business for her realistic, trustworthy and approachable style. With Liu Peiqi, he has no star airs; having dinner with Liu Peiqi, he drinks up a glass of Broadway Spring wine and is generous; when he communicates with Liu Peiqi for the first time, he takes the initiative to offer advice for the brand promotion of Broadway Springs, which is highly consistent with the ldquo; family & rdquo; culture advocated by Broadway Springs.

has great potential for development. Mr. Liu Peiqi starred in "Xu Mao and her daughters" and "military salute" will be released on the screen after the new year. "my Children, my Home", which is being filmed, is a TV series with civilian characters, and the main audience is the consumer group of Broadway Spring. In the spring of the year of the Tiger, Liu Peiqi was able to shine on various screens with superb acting skills.

I believe that in 2010, both Liu Peiqi and Broadway can achieve better results together with Broadway.