After "24 hours", Tang spatiotemporal used "strange building" to answer three "variety problems" in good faith
With a sense of awe for traditional culture and the Chinese spirit, the time and space of the prosperous Tang Dynasty continued to extend this concept to the seventy-two story strange building, so that the public could see those wonderful skills beyond China's four major inventions, explore the crystallization of folk wisdom, feel the magnificent beauty of great rivers and mountains, and integrate the broad and profound Confucian culture into the spiritual context of the program, It has truly achieved "traditional stories, era innovation, Chinese culture, world expression". In my opinion, compared with pure literature
Choosing a road that no one has gone through requires more or less some exploration, running in, twists and turns, and even confusion and blows. However, I firmly believe that I am practicing a meaningful attempt, unswervingly, facing difficulties, and will eventually "see a bright future". This is probably the way "72 story strange building" has gone through the whole season
On the evening of last Friday, July 28, the original cultural mystery program "72 story strange building" produced by Hunan Satellite TV and Shengtang spacetime ushered in the final issue of this season. Popularity and topics are always online, and word-of-mouth has warmed up all the way. The audience rating of CSM national network on the closing night was 1.52, ranking first in the country on Friday night for four consecutive episodes. Not only that, this program with its own traffic ranked first in the microblog topic list and variety list for 12 consecutive periods. The reading volume of # 72 story strange building # topic exceeded 3 billion, ranking fifth in the 2017 all variety network communication index. It rose against the general downward trend of satellite TV variety performance, and was quite excellent
It is worth mentioning that this is also the second variety work of Shengtang spatiotemporal after the popular seasonal broadcast project "24 hours". It inherits the production concept of drama and the content tone of cultural style in one continuous line, and always adheres to independent originality. "Seventy two story strange building" sincerely answers the three major problems perplexing domestic variety creation
< Strong> how can entertainment achieve in-depth integration under the pan cultural trend
< Strong> the in-depth exploration of the plot variety has constructed a valuable and personalized cultural situation < /p > In the author's opinion, compared with the pure cultural variety, the biggest breakthrough of the 72 story strange building lies in the organic integration of "culture" and "entertainment", which takes culture as the core and entertainment as the form. In particular, it follows the plot variety mode successfully explored by the time and space of the prosperous Tang Dynasty since "24 hours": under a consistent background, each episode is independent, and the continuous plot and immersion experience strengthen the audience's sense of identity substitution, It's like entering a very mysterious and sensational large-scale live RPG game, which is undoubtedly very attractive for young audiences Netizens "just want to know" called the program "seventy-two kinds of wonders", and regarded it as an exploration and puzzle solving program, "clues are like pieces of jigsaw puzzles. What answer will they produce when put together? In short, the audience and guests will unconsciously become detectives." Fantasy novels or popular online games, which are popular with young groups, have one thing in common: they have successfully completed a world structure, and this unique power system gives them a personalized narrative space and time. During the whole process of watching the "72 story strange building", the program always brings this kind of fantasy to the author from time to time. The overall background makes full use of the magical brain hole of the program group: a heavenly secret that records the production skills of ancient Chinese agriculture and handicraft industry before the middle of the Ming Dynasty is hidden in a 72 story strange building with mysterious structure. The guests of the program start an adventure to find the ancient book "heavenly secret" Then, each issue has a layer of fantasy associated with a layer of customs clearance codes, and also contains a finishing touch of culture: the first issue of "bench dragon", the second issue of "Ma Liang's magic pen", the third issue of "Birch bird", the fourth issue of "Peony Pavilion", the fifth issue of "eye of the desert", the sixth issue of "Analects of Confucius", the seventh issue of "24 solar terms", the eighth issue of "filial piety" story, the ninth issue of "journey to the west", the tenth issue of "Chu Han dispute", The 11th issue "hotpot heirs", the 12th issue "forget worry grass". Neither period is alike, and each has its own cave For the audience, some of them are familiar, and more of them are half understood and unheard of. At the beginning, the knowledge attribute of the program constituted an aesthetic barrier for some audiences, but the production team was not afraid of this strangeness, but used "strangeness" to shape cultural wonders and stimulate the curiosity and thirst for knowledge of the audience. Facts have proved that as the program gets better and better, more and more viewers begin to accept and like this process of seeking knowledge and solving doubts with the program. A cultural situation full of value and personality makes "72 story strange building" a scenic spot in the variety Red Sea < Strong> how to turn "traffic Idol" into "energy model" < Strong> let "clear flow" become "torrent", and practice to become an experiencer and disseminator of traditional culture < /p > The permanent guest lineup of "72 story strange building" is strong. In addition to Wu Yifan, Zhao Liying and Wu Lei, there are also two senior stars Ren Dahua and Wang Xiaoli, as well as two plain people Liu Chang and wa er. In addition, there are high-energy help "burning" of Chen Weiting, Yu Meng, Zhou Haimei, Hou Minghao, Guo Jingfei, Zhou Yiwei, Zhou you and others, which is very appealing and eye-catching as a whole. Let the "clear stream" of culture become a rolling "torrent" because of them. In terms of the viewing performance of the program and the popularity of the network, the original intention has been achieved The relationship between characters is the most important aspect of any reality show. The author believes that there are two things worth praising about "Seventy two story strange building": It can be seen from the content that this is a program with many difficulties and challenges to shoot. In order to feel the grandeur of great rivers and mountains and the breadth of Chinese civilization among wonders, wonders and people, the shooting sites selected for the program include mountains, rivers, deserts and beaches. At the same time, they will thoroughly enter people's lives and truly touch culture, Beijing opera, Kunqu Opera, couplets, poetry writing, embroidery, shadow puppetry... It is invisible and silent, but it is emotional and reasonable Take the last issue of "worry free grass" as an example, many viewers may know for the first time that it is China's mother flower. The poet Meng Jiao once wrote: "XuanCao lives on the steps, and wandering children travel to the ends of the world". In order to be a messenger of happiness that can bring happiness to people, guests go to the office building to solve everyone's little troubles. A young girl's trouble is to improve her relationship with her parents. She hopes to communicate with them, but her words can't be said. Because she met Wu Yifan and Zhao Liying, she finally had a chance to confess to her mother. Build a bridge of communication with love, and the tears of the girl saying "Mom, I love you" also gave countless viewers the desire and courage to express their love to their loved ones Since the broadcast, many viewers have enjoyed saying that Wu Yifan took off his idol aura and sang the folk tune "his uncle and his second uncle" while fighting for customers; Wu Lei, the "brother of three stones", caught pigs and chickens in the farmhouse and experienced the connotation of the twenty-four solar terms. Every cultural experience, they are full of spirit and positive attitude to complete, together shaping a kind of inheritance context of youth voice < Strong> second, the warm, United, friendly and positive team atmosphere, from beginning to end, does not attract attention, and establishes the tone of sunshine and positive energy of the program. On the day of the end of the program, Wu Yifan sent a message on Weibo expressing his reluctance to part with the deep friendship of the uniform group For more than three months, the audience rediscovered Wu Yifan's humor and wit through the program. Wu Lei's passionate temperament since "24 hours" continued to be online. Zhao Liying, the "group favorite", Ren Dahua, the heartwarming brother, and Wang Xiaoli, the "pistachios", all fully showed their true temperament in the program. Ren Dahua, who was electrocuted for the first time in a variety show, claimed to have broken through himself and gained valuable friendship. He praised Wu Yifan's general style and said that seeing Zhao Liying was like seeing his daughter, Wu Lei, who is smart and fast, feels like "buddy", as well as his old partner Wang Xiaoli - the sparks from the collision between Hong Kong and PU and northeast dialect have added a lot of laughter to the exploration journey.
< Strong > "traditional stories, innovation of the times, Chinese culture, world expression", and "Seventy two story strange building" create a world < /p > Since "24 hours", the time and space of the prosperous Tang Dynasty has been set in the background of "Zhenghe Atlantic", allowing guests to visit local customs all over the maritime Silk Road, which on the one hand shows the great achievements of Chinese pride around the world, and on the other hand highlights the far-reaching influence of the long-standing Chinese culture on the global scale. With a sense of awe for traditional culture and the Chinese spirit
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