Bona Film's second-quarter results First half revenue increased 86% year-on-year

Recently, Bona Film Group announced its results for the second quarter of 2015. Revenue in the first half of the year increased by 86%, and box office revenue reached 2.2 billion yuan, accounting for 11% of China's film market. Net profit of cinema business increased by 450% year-on-year.

Recently, Bona Film Group announced its results for the second quarter of 2015. Revenue in the first half of the year increased by 86%, and box office revenue reached 2.2 billion yuan, accounting for 11% of China's film market. Net profit of cinema business increased by 450% year-on-year.

Revenue in the second quarter increased by 58% year-on-year in the first half of the year increased by 86% year-on-year. In

the second quarter of 2015, all financial indicators of Bona Film Group increased significantly. In the second quarter, Bona Film Group's operating income was US$71.1 million, an increase of 58.5% from the same period last year, and adjusted EBITDA was US$8.7 million.

In the first half of 2015, Bona Film Group's operating income for the first six months reached US$189 million, an increase of 85.9% compared with the same period last year. Gross profit in the first half of 2014 increased by as much as 69.5% compared with the same period in 2014, and adjusted EBITDA increased by 84.9%.

Box office revenue of RMB 2.2 billion in the first half of the year "All-genre coverage" led the film market in the first half

of the year. In the first half of 2015, Bona Film Group's film distribution once again hit many "firsts" in China.

As of 0:00 pm on June 30, 2015, the total box office revenue of the films produced by Bona Film Group in the first half of 2015 has exceeded 2.2 billion yuan, accounting for 11% of the total box office in the China film market, of which it accounted for the total box office in the Mandarin film market. 25%, leading the China film market with absolute advantage.

In the second quarter of 2015, Bona Film Group produced and distributed a total of 5 films, including "Mad Talk" and "Kill the Wolf 2", which grossed a total of 621 million yuan in mainland China, accounting for 11% of the total box office of domestic films in the second quarter. Compared with the same period in 2014, an increase of 122%, ranking first among Chinese film companies. Among them, the police and bandit action blockbuster "Kill the Wolf 2" earned a total of 560 million yuan in the mainland box office, ranking first among domestic films in the second quarter.

In the summer of 2015, Bona Film Group successively invested in low-and medium-cost productions with well-produced and strong star lineups such as "Kill the Wolf 2","I am a passerby","Battle of the Brides", and "Burning the Heart". market. The four films strive to achieve 1 billion yuan in box office revenue.

In the second quarter, cinema net profit increased by 450% year-on-year."Internet +" helped achieve new heights

. 2015 was a year of rapid growth for Bona Film Group's cinema business. In the second quarter of 2015, Bona Film Group's theater operating income reached US$29.1 million, and net profit increased by 450% compared with the same period last year, reaching a record high.

As of the second quarter of 2015, Bona has officially operated 30 theaters with a total of 250 screens, including 7 China giant screens and 2 IMAX giant screens. It is expected that 6-8 movie studios, including Wuhan, Wuxi, Shanghai, Beijing Tongzhou, and Xiamen, will open and put into operation in the second half of the year. In the next two years, more than 20 signed projects in many cities in Fuzhou, Chengdu, Panzhihua, Jinzhou, Shanghai, Guangzhou, Shenzhen, Nanchang, Kunming and other places will be actively under preparation.

The strong development of Bona Cinema is mainly due to the theater's location advantages and price advantages, as well as its increasingly mature operating system. Bona's cinemas are all five-star luxury studios, all located in important commercial properties in major box office cities.

In recent years, the power of the Internet has developed rapidly in China. With the help of "Internet thinking," companies in various fields in China are joining forces with Internet companies to achieve industrial upgrading.

As a "full industry chain" film production and distribution company, Bona Film Group has always attached importance to the audience's market reaction and insisted on conducting statistical analysis of the movie-watching habits of theater members and general audiences. In the first half of 2015, Bona Film Group cooperated with "Yien.com", the only website in China that provides film industry data monitoring and analysis, to instantly monitor various data in the film market and analyze them in a timely manner. At the same time, Bona Film Group also works closely with online ticketing websites such as lithography, Cat's Eye, Guevara, and Taobao to efficiently develop high-profit sales and group sales, and sell them online before the release to provide customers with high standards. Humanized services.

The vertically integrated development model of the entire industry chain has always been Bona's unique development model and development advantage. The rapid development of the cinema business will provide stronger support for Bona Film Group's production and distribution business and enable Bona Film Group to gain more competitive advantages in the fierce film market competition. With the help of "Internet +", Bona Film Group will also achieve a comprehensive upgrade of the industry, provide more products with the highest production level to the market, and provide customers with the highest standards of quality services.

The International Film Festival's fruitful "28 New Films" plan attracts industry attention.

On April 19, 2015, at the 34th Hong Kong Film Awards,"Eretapping 3" produced by Bona Film Group won three awards: Best Screenwriter, Best Actor and Best Supporting Actor. "Crazy Words" won the Best New Director Award at this year's Academy Awards.

From June 13 to 21, 2015, the 18th Shanghai International Film Festival was held in Shanghai. "I am a passerby" produced by Bona Film Group was selected as the opening film of the Shanghai Film Festival. "The Burning Sun" was selected into the main competition unit to participate in the competition for the Golden Jue Award. "Kill the Wolf 2" became the opening movie of Jackie Chan Action Film Week. In the end,"The Sun Burning Heart" won the Golden Jue Award for Best Director, and three male protagonists Deng Chao, Duan Yihong and Guo Tao jointly won the "Best Actor" award.

During the Shanghai Film Festival, Bona Film Group held the "Bright Future-Bona Film Group's 15th Anniversary Dinner", attended by more than 200 Chinese and foreign filmmakers. At the dinner, Bona Film Group announced that from the second half of 2015 to the end of 2016, Bona will produce 28 new films with a total box office goal of 10 billion yuan. The main creators include Ang Lee, Tsui Hark, Andy Lau, Er Dongsheng, Liu Weiqiang, Wang Jing, Mai Zhaohui, Zhuang Wenqiang, Xu Anhua, etc. The film types cover martial arts, action, police bandits, comedy, suspense, and love.

As of the end of August 2015, the films that have been completed in the plan include the new film "Billy Lynn's Long Halftime" directed by Ang Lee and the new film "Destroying the Overlord in a Dangerous City" directed by Chen Musheng.

In "Billy. During the filming of Lynn's Long Halftime, Director Ang Lee used Sony's latest F65 camera to shoot 3D movies under 4K with an ultra-high frame rate of 120 frames per second, which will bring a new 3D viewing experience to the audience.

In the second quarter of 2015, the police and bandit action film "Operation Mekong" was directed by famous Hong Kong director Lin Chaoxian and produced by Huang Jianxin, based on the real incident of China, Laos, Myanmar and Thailand jointly fighting drugs in the Mekong River Basin; directed by Hong Kong director Chen Jiashang and created based on the story of ancient China hero Qi Jiguang is under intense preparation. The thriller movie "Jingcheng 81", which created a box office myth of 400 million yuan in the summer of 2014, was created by the original crew and produced by the famous Hong Kong film and television producer Wen Jun and directed by Ye Weimin. Post-production has now been completed.

On August 3, 2015,"Macau 3" held a launch conference in Hong Kong. Supervised by Liu Weiqiang and directed by Wang Jing, the ultra-luxurious starring lineup composed of Chow Yun-fat, Andy Lau, Jacky Cheung, Zhang Jiahui, Liu Jialing, Li Yuchun, and Xiang Huaqiang's son and son became the most watched Chinese film in 2016. During the previous two years of Spring Festival holidays, the first two films in the "Macau" series created the myth of good reputation and good box office for the New Year series with a total box office of more than 1.5 billion yuan. "Macau 3" will be released during the Spring Festival on February 8, 2016.

The South Korean film "Assassination"

attracted strong attention from world buyers at the 39th Hong Kong International Film Festival and the 68th Cannes International Film Festival. It was directed by South Korea's famous director Choi Dong-hoon, who has repeatedly broken the highest box office record. The action film "Assassination" starring well-known South Korean actors Chun Ji-hyun, Lee Jung-Jae, Ha Jung-woo, etc. has been introduced to China by Bona Film Group and will be released in mainland China on September 17, 2015. This film, shot against the backdrop of the Korean Restoration Movement, attracted more than 10 million people when it was released in South Korea, breaking many South Korean box office records. It is believed that it will also achieve good box office results in China.

In the second quarter of 2015, the box office of China's film market continued to maintain "explosive growth," with the national box office reaching 10.51 billion yuan, an increase of 52.4% compared with the same period in 2014. In the first half of 2015, the total box office in China exceeded 20.1 billion yuan, an increase of 47% compared with the first half of 2014, and will exceed 40 billion yuan for the whole year.

In the current China market, opportunities and challenges coexist, and miracles and competition coexist. In the face of fierce market competition, Bona Film Group will firmly seize the opportunities provided by the times and give full play to its advantages: a high-quality content manufacturer and a strong film distributor, and continue to maintain its position as a leading company in China's private film companies., create more brilliant results.

Attachment: Bona Film Group's 2015-2016 New Film Plan

[Original Announcement]

Bona Film's 2015 Second Quarter Financial Report

Editor: vian