The signing ceremony for the film market project of the 7th Beijing International Film Festival was held, and the signing value of 108 companies reached 17.458 billion yuan

At the signing ceremony, a total of 108 companies reached contract cooperation on 56 key projects, with a total amount of 17.458 billion yuan, an increase of 6.9% over last year.

On the afternoon of April 21, the signing ceremony for the film market project of the 7th Beijing International Film Festival was held at the Beijing International Hotel. Li Guoqi, deputy director of the Film Bureau of the State Administration of Press, Publication, Radio, Film and Television, Yang Shuo, director of the Beijing City Bureau of Press, Publication, Radio, Film and Television, Bian Jianguo, deputy inspector of the Bureau, and Huang Pei, director of the Beijing International Film Festival Operation Center of Beijing TV, attended the event. At the signing ceremony, a total of 108 companies reached contract cooperation on 56 key projects, with a total amount of 17.458 billion yuan, an increase of 6.9% over last year.

Wanda Film and Television signed 12 films with a contract value of 1.8 billion Dadi 3.3 billion to acquire Orange Sky Golden Harvest

. At today's signing ceremony, Li Guoqi, deputy director of the Film Bureau of the State Administration of Press, Publication, Radio, Film and Television, first delivered a speech. He fully affirmed the Beijing International Film Festival's film market for many years. The results of the work and express gratitude to all industry professionals who have contributed to the development of China's film industry. In recent years, China's film industry has developed rapidly and its position in the international film market has been continuously improved. Film festivals, especially film market sections, have become an important platform for exchanges between people in the film industry at home and abroad.

Subsequently, 108 companies and institutions came to the stage to sign contracts for key projects. The highest contract amount was Dadi Cinema Group's acquisition of Orange Sky Golden Harvest China Studios business, with a total contract amount of 3.387 billion yuan. This acquisition not only improves the layout of Dadi Cinema Group across the country, but also helps improve operating efficiency through resource integration.

Wanda Film and Television will have 12 films signed at this signing ceremony, with a total amount of 1.86 billion yuan. The film "The Victors" jointly invested by Wanda Films and Guangjing Film, the film "Psychological Crime" invested by Wanda Films and Heli Chenguang, and the original China 3D animation "Mom Miya" that challenges Hollywood production. The director is Chris Jenkins, who once directed "Crazy Alien", and the producer is Sandra Rabins, a senior producer of films such as "Shrek" and "Fairy Hostel". Second only to Wanda Films, Poly Pictures signed a total of 1.08 billion yuan at the signing ceremony. While returning to content production, Poly Pictures has simultaneously invested in construction and capital acquisition, completing the acquisition of 100% equity of Xingxing Culture this year.

In addition to Wanda Film and Television and Poly Pictures, there are also more than 100 companies or institutions, including Beijing Culture, Tianhong Film, Spring and Autumn Times Film, China National Film and Television Venture Capital Plan, Shaanxi Culture and Education Theme Film and Television Series, and Ying Centenary Cultural Media. Nearly 100 film projects from companies or institutions were signed on site.

Project venture capital and industry dialogue were exciting. On-site signing amount was 17.458 billion yuan year-on-year increase of 6.9%

. After the signing of key projects, Bian Jianguo, deputy inspector of the Beijing City Press, Publication, Radio, Film and Television Bureau, delivered a speech to summarize various work in the film market at this year's Beijing International Film Festival., and announced a series of exciting numbers on the spot.

He said that the project signing volume of the Beijing International Film Festival is increasing significantly every year, and the project content is more diversified and international. This year's film market takes "integrated innovation" as its core concept, explores new methods, promotes new technologies, cultivates new people and new works, and explores innovation models and development trends of the film industry. During the three-day exhibition, exchanges and transactions, industry dialogues, special activities were held successfully, and many tasks reached new heights.

This year, the cumulative number of visitors to the exhibition in the film market reached more than 30,000 in three days. In terms of exhibitor categories, production companies still account for about 37%, and copyright sales and agency companies show an increasing trend, accounting for about 11%. In addition, it is worth noting that this year, film and television technology and film and television technology companies and enterprises accounted for 10%, publicity and marketing companies and institutions accounted for about 7%, distribution companies accounted for 6%, legal services and financial institutions each accounted for 3%, and the rest accounted for 23%.

Secondly, as an important section of the film market, the number of new projects in the project venture capital unit has increased, highlighting the role of the venture capital platform as an incubator for young film talents. This year, project venture capital received a total of 712 projects, and the number of solicitation increased by 5.6% compared with last year. It has been five years since the establishment of project venture capital, and the Beijing International Film Festival has been five years since. The film market project venture capital platform has received a total of 2242 registration projects and selected and rewarded 50 outstanding projects. According to incomplete statistics,"My Special Agent Grandpa","Point-to-Point","Big Fish Begonia","Shout Mountain","Get lost! The box office of outstanding films from project venture capital platforms such as "Tumor King" has exceeded 1.5 billion yuan. The ten venture capital projects that were finalists this year have their own characteristics, which is also very consistent with the core concept of the 7th Beijing International Film Festival and Film Market that focuses on "innovation". The ten projects are: "Northern Salamander Eji","Don't Kill","There was a Mountain Once upon a Time","Red Octopus","Fog of Mori Mountain","Tower Fear","Attack Day","Beijing Alone","Steam World","Out of control yesterday". Among them,"Mist of Mori Mountain" won the special award,"Fear of the Tower" won the most commercial potential award,"Unkillable" won the best original screenplay award, and "Red Octopus" won the most creative award.

Third, this year's film market industry dialogues and special activities have become more diverse and the venues are full. This year, the film market held a total of 30 industry dialogues and special activities. In terms of content, in addition to topics of great concern to all parties in previous years such as Internet technology and finance, the diversified settings of this year's industry dialogues and special activities highlight the innovation of domestic and even global films. Trends include innovation in film technology elements, innovation in film marketing methods, innovation in film distribution models, innovation in film transaction forms, as well as new ideas and channels for cooperating with other countries to make films, etc.

Fourth, this year's film market project negotiations have reached a new high in contract signing. In previous sessions of the Beijing International Film Festival, a total of 165 projects were negotiated and signed, with a total transaction volume of 57.495 billion yuan. This year, the scope of contracted projects has become wider. Film project investment, particularly prominent Chinese and foreign co-production projects, also includes film industry infrastructure, film strategic cooperation and film and television funds. It is not limited to film project investment, but also covers the entire film industry chain. Today, a total of 108 companies have reached signed cooperation on 56 key projects, with a total amount of 17.458 billion yuan, an increase of 6.9% over last year. The signed amount in the film market has exceeded 10 billion yuan for four consecutive years.

Finally, he said that the Beijing International Film Festival has gone through seven years and has achieved fruitful results. It benefits from Beijing's resource advantages as the capital of the country, the rapid development of China film market, and the joint efforts of China filmmakers and all walks of life for the rapid development of China films. In the future, we look forward to people from all walks of life working together to contribute greater strength to promoting the rapid and healthy development of China's film market.

Editor: Nancy