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Dai Zhongwei, the Oriental Pearl: In the era of dimensional reduction, the Oriental Pearl's "entertainment +" layout
Faced with the current environment, Dai Zhongwei shared the corresponding layout of the Oriental Pearl: "We now have both content copyright management and year-round media channels. In addition to mobile terminals and mobile TV, we are also laying out a new generation of NGW transmission network, we also have game consoles. At this morning's summit, Jimmy, deputy editor-in-chief and director of the editor-in-chief office of Oriental Pearl New Media Co., Ltd., conducted a speech on "realizing diversified value in the era of dimension reduction-'entertainment +'... -
Chen Hang, China's cultural industry: Investment considerations in the era of pan-entertainment
At the end of the speech, Chen Hang concluded,"In the next 3-5 years, we believe that if we seize the changes in high-quality content, channel diversification, business model upgrades, and organizational thinking, we will be able to invest in the cultural industry. Take the lead. In the next 3-5 years, we believe that if we seize the changes in high-quality content, channel diversification, business model upgrades, and organizational thinking, we will be able to take the lead in investing in the cultural industry. -
Migu Zhu Hong: The value of IP is increasing under the promotion of all fields
He said that there are also connections between different IPs. Fans are the main line. Movies, directors, actors, screenwriters, etc. input culture and output new content through the content they create." He also shared several aspects of IP's rich and diverse scenarios and forms, strengthening collaboration between various fields, and achieving the growth of social fans. -
From rich business to box office gold mining, Qi Jianhong, the leader of the Yao Lai Department
It is worth noting that in 2012, Qi Jianhong also wanted to inject 90% of the equity interest in Beijing Alemani Catering Management Co., Ltd. held by Yaolai Investment into Yaolai Group through a stock exchange price of HK$84 million, but was ultimately terminated due to difficulties in meeting the acquisition compliance requirements in a timely manner. The target business is to operate a restaurant in Beijing of the Michelin three-star Japanese food brand "NOBU". The original title starts with Qi Jianhong, the leader of the Yaolai Department: From the rich business to the box office nuggets to learn about the China super-luxury car market in the exhibition hall on the first floor... -
The industry explores the pan-entertainment path from IP to content: IP must be able to precipitate a brand to be successful
When these fans watch TV or movies, they may have time to experience the IP for a week, but the products in the game give fans more time to experience it. Personally, I think the value of IP Nothing is not only in the capital market numbers, but also the source of our continuous development as the film and television industry, and the driving force for the future development of the pan-entertainment market. -
Yin Hong predicts four major trends in future TV series production and broadcasting
Selective viewing has become the norm for "Internet generation". Introduction: Self-made dramas on video websites have reached one billion clicks and are already the best online dramas. However, all good dramas that have been broadcast on TV have been posted on video websites. The clicks are tens of billions. In other words, our TV station has become the "first advertising platform" of the Internet. Judging from the video website, if it is a homemade drama, it is already the best online drama with a billion clicks, but anything that has been broadcast on TV... -
Ma Zhongjun, Chairman of Ciwen Media: Future investment in film and television targets will focus on "rejuvenation"
Original title Interview with Ma Zhongjun, Chairman of Ciwen Media: The copyright fee for the big drama is 3 to 3.5 million yuan per episode. Reasonable investment in the film and television target focuses on "rejuvenation". Two weeks ago, Ciwen Media and Hunan Satellite TV signed an exclusive first-round contract on contemporary urban-themed dramas. The major contract for selling satellite TV broadcasting rights to Hunan Satellite TV, with a transfer fee of up to 384 million yuan, accounting for 44.86% of the company's total operating income in the latest fiscal year." Reporter: The 2015 Tencent white paper has a general understanding of the TV drama industry... -
The industry discusses a new trend in technology-driven entertainment integration: people across pan-entertainment must meet the challenge
This article is an original special manuscript of Yien.com. It respects the author's copyright. Please indicate the source and author for reprinting. During the final round of discussions at this morning's summit, chaired by Thomas Luo, CEO of Pinwan, Yang Xu, general manager of the Technology 1 Live Broadcast Division, and Yu Zhou, co-founder of Light Chasing Animation, talked about the new trend of technology-driven entertainment integration and the live audience communicated. At the end of this morning's summit... -
Zhao Yifang, President of Huace Film and Television: We can't just focus on copyright prices, cultural media needs industrial ecology
Zhao Yifang: Huace's "second venture" is consistent with the 2.0 era of China's film and television industry. Huace's listing is a stage. In the first five years of listing, we also relied on capital to do some key mergers and acquisitions, which greatly consolidated the strength of our main business. In the 2.0 era, we also hope to upgrade into a solid force in China's cultural industry through the power of our own team and capital. We hope to seize this opportunity. Zhao Yifang: From China... -
Qishu Youyu CEO Dong Guanjie: Theater movies and online movies can be integrated as soon as three years
We have been doing it now. We hope that in the future, there will be some excellent online film production teams. Through Internet film training, we can make large-scale theater films in the future and give the audience more content experience. I think in the next two to three years, the integration of online movies and theater movies will enable China's film market to develop more healthily. -
Iqiyi CEO Gong Yu: Video website membership fee competition will be more cruel than advertising
Gong Yu believes that although TV's hit dramas can still attract huge traffic to video websites, considering the long-term interests of the company and the entire industry, there is no need to continue to invest huge amounts in this part. Gong Yu believes that everyone has ignored an extremely important factor in promoting paid membership business: the rapid growth of China's film market. -
Rao Jian, International Cultural Industry Investment Fair: What kind of leadership role does the cultural and creative industry need the government to play
At the same time, we plan to design a special area for investment projects for the pan-entertainment industry in China to promote the specific implementation of cultural policies. Entrepreneurs present here actively participate in various activities and cooperation. We will connect the country's strategy and funds for the development of pan-entertainment with everyone's excellent projects. Provide docking services. Next year, Beijing will hold a third cultural fair. At the cultural fair, it will focus on investment docking of excellent cultural investment projects from local governments. At the same time, it will plan to design investment projects in the pan-entertainment industry in China... -
Ren Zhonglun: Film is a reliable developing industry. In addition to box office, it also needs a new indicator
So I immediately agreed to him that I was in Shanghai, China, and I would give you the world's first screening system in our studio. It was 3D, 4K, and 120 frames. At that time, the entire configuration cost more than US$1 million. We later discussed renting it. The rent was more than 1 million yuan, and the box office of one hall reached more than 17 million, which is 1/10 of the global box office of Ang Lee's film. This is the charm of the movie. It has been creating new demands and meeting new demands. Once creativity is gone, movies will... -
Chen Anni, with 62 million users: IP Quickwatch will be developed in the future. The core is still content
Chen: I think the birthplace of content is gradually shifting from novels to comics. In the next two to three years, comics may slowly replace novels as the mainstream status and become the main reading method for young people. Therefore, I have always been aware of IP monetization. I have always been very confident. Chen: Behavior can be replicated, but the topic selection, content quality and operational effects of the output cannot be replicated. Therefore, the composition of the content team is particularly important. Check out comics do have many hits, and hits... -
Yang Lu: "City of Chaos" will develop 9 movies and 9 TV series to create super symbols
The plan for the "City of Chaos" series is to include 9 movies, 9 TV series and 9 novels. We hope to use a complete IP architecture system to finally shape our own super symbols. After these super symbol systems are formed, Yuanli Film Industry will own control the film and television projects, and Yuanli Film will also conduct unified management for the development of games, toys, stationery, etc. The plan for the "City of Chaos" series is to include 9 movies, 9 TV series and 9 novels. We hope to use a complete IP architecture system... -
Tencent Pictures Cheng Wu: Building a fan economy centered on celebrity IP
The first purpose of our film industry is to open up the entire content industry chain from literature, animation to film and television, to games, and then to some derivative links in the future, so that users 'emotions and experiences can be based on the same works and themes., connected on different platforms to get a better experience, this is the starting point of Tencent Pictures." At the specific operational level of "not making movies in isolation", among Tencent Mutual Entertainment's four sectors of literature, animation, games, and film industry, if there is a certain... -
Feng Xiaogang responded to the battle with Wanda: I am a victim and not afraid of trouble
"Pan Jinlian" box office exceeded 100 million yuan in two days after its release. Feng Xiaogang said that Wanda gave the film a low rating due to its conflict with Huayi. Not only did Wanda suffer losses, but it also ignored the interests of shareholders." He also said that if he didn't say anything, after "Pan Jinlian", many Huayi films such as "The Death of Romantics" starring Cheng Er, Ge You, and Zhang Ziyi, and "Eight Hundred Heroes" starring Guan Hu, which will be released during the Lunar New Year, will continue to be deliberately suppressed by Wanda Theater. -
Wang Zhonglei: BAT is not an intruder, and it is difficult for Wanda to become an oligarch
Wang Zhonglei said that Huayi will continue to arrange at its own pace, but it will not become radical because of this. He believes that Huayi is still a content-centered company. Exclusive interview with Wang Zhonglei with the original title: Putting aside the war of abuse with Wanda, how does Huayi view and respond to new changes in the film market? -
"Your name." Director Shinami Makoto: Japanese animation technology is not much ahead. The key lies in content
On November 22, the famous Japanese animation director and writer Shinkai Makoto presented Japan's annual box office champion "Your Name." On November 22, the famous Japanese animation director and writer Shinkai Makoto presented Japan's annual box office champion "Your Name." -
Huayi Brothers Wang Zhonglei: Capital has made many good IPs aggressive in conversion
Wang Zhonglei: I don't think so. Huayi's layout in the United States is not carried out through capital acquisition. It is more about establishing production institutions and doing it from the perspective of film creation. This may be popular all over the world. It has brought financial help and film exchanges. Recently, at the headquarters of Huayi Brothers in Kunlunhui, Chaoyang District, Beijing, Wang Zhonglei, co-founder, vice chairman and CEO of Huayi Brothers, accepted an exclusive interview with reporters to discuss the current...











